When the low-cost American TV maker Vizio was acquired by a company called LeEco this summer, a common reaction wasn’t shock at the $2 billion buyout price, but a simple question:
Who the heck is LeEco?
It’s a company you’re going to hear a lot more about in the coming days, even if you’re not sure how to pronounce it (it’s "Lay-EEco," short for "Le Ecosystem"). That’s because the Chinese tech giant is about to make its official launch in the US this week, and has quietly been readying what is expected to be a wide range of gadgets aimed at American buyers.
LeEco launched as a web video streaming company called LeTV back in 2004
Beijing-based LeEco actually started as a web video streaming company called LeTV back in 2004, earning it...
via The Verge
